Resources for journalists, podcasters, and editors covering Sedona real estate, real estate tax strategy, and high-income investor topics. Everything you need to quote, cite, or feature Will Hamburg is on this page.
Quick Facts
- Name: William “Will” Hamburg
- Title: Associate Broker
- Brokerage: Realty ONE Group Mountain Desert
- Team: Dyanna Nichols Real Estate Professionals
- Location: Sedona, Arizona
- Background: Third-generation Sedona Realtor; family in Sedona real estate for nearly 70 years
- Years in Sedona: 35+
- Transactions closed: 240+
- YouTube channel: Sedona Real Estate TV, 6,000+ subscribers
- Specializations: Sedona luxury homes, short-term rental investment, bonus depreciation, cost segregation, 1031 exchanges, material participation strategy, out-of-state buyer guidance
Short Bio
Will Hamburg is a third-generation Sedona Realtor, Associate Broker at Realty ONE Group Mountain Desert, with 240+ closed transactions across luxury homes, short-term rental investment properties, and tax-strategy purchases for high-income buyers.
Medium Bio
Will Hamburg is a third-generation Sedona, Arizona real estate broker whose family has been in Sedona real estate for nearly 70 years. As an Associate Broker at Realty ONE Group Mountain Desert and a member of the Dyanna Nichols Real Estate Professionals team, he has closed over 240 transactions specializing in luxury homes, short-term rental investment properties, and tax-strategy purchases for tech executives, physicians, and other high-income buyers. He is a recognized expert on bonus depreciation, cost segregation, material participation requirements, and 1031 exchanges as applied to the Sedona real estate market.
Long Bio
Will Hamburg is an Associate Broker at Realty ONE Group Mountain Desert in Sedona, Arizona, and a member of the Dyanna Nichols Real Estate Professionals team. A third-generation Sedona Realtor whose family has been in the local real estate industry for nearly 70 years (his grandfather helped develop neighborhoods in West Sedona and Uptown), Will has spent 35+ years living in Sedona and has personally closed over 240 transactions in the market.
Will’s practice focuses on Sedona luxury homes, short-term rental investment properties, and tax-strategy purchases for high-income out-of-state buyers, particularly tech executives, physicians, and attorneys pursuing real estate as a portfolio diversification and tax efficiency strategy. He has become a recognized expert on the intersection of Sedona real estate and federal tax strategy, with detailed published guidance on bonus depreciation (under the One Big Beautiful Bill Act of 2025), cost segregation studies for STR properties, the 100-hour material participation test, and 1031 exchanges. He operates the YouTube channel Sedona Real Estate TV with 6,000+ subscribers and publishes a monthly Sedona market report.
Areas of Expertise / Speaking Topics
- Sedona real estate market trends and pricing
- Short-term rental investment strategy for high-income earners
- Bonus depreciation under the One Big Beautiful Bill Act (2025)
- Cost segregation studies for short-term rental properties
- Material participation rules and the 100-hour test for STR owners
- 1031 exchanges and Sedona as a target market
- Sedona short-term rental licensing landscape
- Out-of-state buyer process and what to expect
- HOA dynamics across Sedona neighborhoods
- Sedona neighborhood selection: Uptown, West Sedona, Village of Oak Creek, Big Park, Chapel Area, Oak Creek Canyon
- Why tech executives and physicians are choosing Sedona
- Three generations of Sedona development: how the market evolved
Featured Content
- Bonus Depreciation in Sedona: The 2026 Window Most Buyers Don’t Know About
- Cost Segregation Studies for Sedona STR Properties: What to Expect
- Material Participation for Sedona STR Owners: The 100-Hour Test in Practice
- 7 Things You Didn’t Know About 1031 Exchanges for Sedona Real Estate
- Sedona STR Tax Savings Estimator
Sample Interview Questions Will Can Answer
- Why is Sedona becoming a magnet for tech executives and physicians as a real estate investment market?
- How has the One Big Beautiful Bill Act changed the math on short-term rental investments in 2026?
- What is actually different about buying real estate in Sedona compared to Phoenix, Scottsdale, or other Arizona markets?
- What do most out-of-state buyers get wrong about the Sedona market?
- How do you advise high-income buyers who are evaluating Sedona for a tax-strategy STR purchase?
- What is the current state of short-term rental regulation in Sedona, the Village of Oak Creek, and surrounding areas?
- How has Sedona real estate changed over three generations of your family being in the business?
Photography and Brand Assets
For high-resolution headshots, B-roll, property photography, or brand assets, contact Will directly at will@owninsedona.com. Same-day turnaround on most asset requests.
Press Inquiries
- Email: will@owninsedona.com
- Phone: 928-300-8277
- Calendly: Book a 15-minute call
- Response time: Same-day for press inquiries during business hours
Channels
- Website: owninsedona.com
- YouTube: Sedona Real Estate TV
- LinkedIn: linkedin.com/in/willhamburg
- Instagram: @will.hamburg